Paris Retail Week
Paris, France

Payments provider Mollie took a headline sponsorship of one of the major European eCommerce trade shows, Paris Retail Week. The brief was to design a booth that drew people in with an exciting activation and kept them there to boost Mollie’s presence through big name brand associations, including AMEX, Rains and Wild & The Moon. 

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To keep people refreshed on a hot Parisian day, we brought in Wild & The Moon to provide iced coffee which was poured through the spectacular ice luge from Ice & Art Paris.

 

A delicious local touch was provided in the shape of American Express & Mollie choux à la crèmes, and booth visitors had the chance to win one of 3 bespoke Mollie Rains jackets.